Peterborough Illustrator Gets Crafty For Kraft Dinner Facebook Campaign

Local illustrator Jason Wilkins has scored a sweet gig for a Kraft Dinner social media campaign. As he tells us, "I got an email from Scott, a producer at Anomaly, the creative ad agency for Kraft Foods. His creative team thought my illustrative approach to caricature would be perfect for Kraft Dinner's upcoming Facebook campaign. Throughout the month of August, fans will post pictures of themselves enjoying Kraft Dinner in creative ways. I'll then draw caricature versions of the winning entries which will be posted to Kraft's Facebook page. Being a longtime fan of KD, it's just awesome to be teaming up with them to create something their nearly half a million Facebook followers will enjoy!"

Take a look at the Before & After launch image to campaign...

BEFORE..

 Before image of a huge KD fan

Before image of a huge KD fan

AFTER...

 Jason's caricature of person that will kick off the KD campaign

Jason's caricature of person that will kick off the KD campaign

Here are some more samples of Jason's illustrative caricature work...

Learn more about Jason on his Facebook page.

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