Peterborough Illustrator Gets Crafty For Kraft Dinner Facebook Campaign

Local illustrator Jason Wilkins has scored a sweet gig for a Kraft Dinner social media campaign. As he tells us, "I got an email from Scott, a producer at Anomaly, the creative ad agency for Kraft Foods. His creative team thought my illustrative approach to caricature would be perfect for Kraft Dinner's upcoming Facebook campaign. Throughout the month of August, fans will post pictures of themselves enjoying Kraft Dinner in creative ways. I'll then draw caricature versions of the winning entries which will be posted to Kraft's Facebook page. Being a longtime fan of KD, it's just awesome to be teaming up with them to create something their nearly half a million Facebook followers will enjoy!"

Take a look at the Before & After launch image to campaign...

BEFORE..

 Before image of a huge KD fan

Before image of a huge KD fan

AFTER...

 Jason's caricature of person that will kick off the KD campaign

Jason's caricature of person that will kick off the KD campaign

Here are some more samples of Jason's illustrative caricature work...

Learn more about Jason on his Facebook page.

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What Do You Think Of Electronic Signs?

You have until August 26th to fill out the Sign By-law Review Survey to voice your thoughts, concerns and comments about electronic sign technology in the city. Are they an eyesore? Are there too many of them? Or do they not bother you at all? Tell us in the comments section below and fill out the city survey above...

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This sign above is located at the corner of Monaghan and Lansdowne Streets.

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This one above at Farmboy will catch your eye as you head west on Lansdowne Street.

[Contributed by PtboCanada's Julie Morris]

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Community Foundations Launch Search For Faces Of New National Advertising Campaign

Canada’s community foundations have launched a nationwide talent search for local champions to star in the movement’s first advertising campaign.  “We are encouraging Peterborough residents who embody the spirit of our community to audition,” says Andrea Dicks, Executive Director of the Community Foundation of Greater Peterborough. “We are looking for people who love their community and the spotlight to come forward and be part of our campaign.” To find people to star in the television and radio campaign, Community Foundations will be holding auditions on YouTube. Follow the details at Communityfoundations.ca/talentsearch

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A Creative Cocktail Happens This Tuesday Evening At Market Hall

This Tuesday (February 7th), Market Hall (140 Charlotte Street) will be the venue for the latest Creative Cocktail. From 6:30 p.m. to 9:30 p.m., you will have the opportunity to meet, network and collaborate with professionals from local businesses. If you would like to attend or for more info, contact Chantelle Held by email, call 705.743.0777 ext. 2132 or RSVP via Twitter or Facebook.

 

[Contributed by PtboCanada's Julie Morris]

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Sexist Bar Ad In Peterborough That Crosses The Line

After our post the other day, "Local Health Organizations Justifably Concerned About 'Free Girl With Every Can' Beer Billboards", a PtboCanada female reader tipped us off about the poster (at right) downtown at the White House Hotel advertising cheap beer. "Honestly, I found it worse than the Old Milwaukee campaign," she said to us.

Now we know sexist beer ads are ubiquitous, but does that make it right to continue to create posters like this?

We say no way. Take the thing down.

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Local Health Organizations Justifiably Concerned About "Free Girl With Every Can" Beer Billboards

And while Old Milwaukee is apparently removing the ads due to public pressure, what the heck were they thinking in the first place?

[chextvDOTcom]

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