United Way Peterborough Launches Text To Give, One of First UW Organizations In Canada To Do So

Just in time for Paint the Town Red on Wednesday, July 19th, United Way Peterborough & District has launched mobile giving as part of its 2017 campaign. Local Foodies who can’t join in at Paint the Town Red (or even if they can) can now donate $20 to United Way Peterborough at any time via text message by texting UWPTBO to 20222.

"I am excited that UW Peterborough is innovating like this, and using technology to make it easy for people to donate on demand," says United Way 2017 Chair/PTBOCanada Co-Founder Neil Morton. "UW Peterborough is one of the first United Way organizations in Canada to implement mobile giving, and the smallest city to do so."

“The United Way Peterborough team will be making a strong push on social media and at local events to get the word out about our new text to donate program and we hope our community partners will spread the word as well," says Lisa Smith, Director of Philanthropic Impact, at UPW Ptbo.



-> Diners can make a $20 donation to United Way of Peterborough & District by texting UWPTBO to 20222.

-> Text to donate will be available to use throughout the campaign, so mobile users can text to donate at any time.

-> No portion of any amount donated is held by participating wireless providers.

-> United Way Peterborough receives 100% of each donation made by text message.

-> All mobile users can obtain a tax receipt for their donations made via text message by visiting the Mobile Giving Foundation Canada website.

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