Jonathan and Celine MacKay, owners of Sustain, are the winners of Win This Space 2019. The Win This Space grand prize package is valued at more than $40,000 and includes a downtown storefront free for a year.
Sustain is an eco-lifestyle retail store with a modern, triple bottom line and conscious consumer platform. Born out of a quest for better, more sustainable, non-toxic products, Sustain is positioned as a resource for those in any stage of their sustainable and wellness journey.
Winner Jonathan MacKay of Sustain at Win This Space event at ARIA (photo courtesy DBIA)
Sustain is a source of trust where the consumer can avoid wading through all the green-wash and misinformation and purchase offerings with absolute confidence that have been vetted with great scrutiny.
Sustain is looking to build on the success of their eco lifestyle concept store in Huntsville, a store that has everything a family needs to support zero-waste, plastic free, non-toxic, sustainable lifestyles. Their goal is to expand their concept to Peterborough, which they describe as an eco-progressive, vibrant community.
Winner Jonathan MacKay of Sustain at Win This Space (photo courtesy DBIA)
“This is our third Win This Space and each year I’m inspired and impressed by the interesting businesses people are entering into this competition,” says Terry Guiel, Executive Director of the Downtown Business Improvement Area.
Sustain was selected by the Win This Space judges who evaluated the Top 10 applicants to the program. The Top 10 spent three months fine-tuning their proposals at workshops focused on marketing, financial planning, and business plans.