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WBN: Strategies for Success

If you’re already running your own business, you know that there are constant challenges to your ongoing success. It’s easier to meet those challenges, and ensure your business continues to grow and thrive if you have solid information about basic business activities. On Wednesday, May 4, the Women’s Business Network of Peterborough (WBN) will host a panel of four industry professionals discussing basic fundamentals that all business owners should be aware of such as insurance, workplace rights, developing and sustaining client relationships, and local government regulations. This will be followed by a Q&A session for WBN members and guests. 

Hosted at the Holiday Inn Waterfront-Peterborough, the panel will consist of and cover the following topics: 

·       Business Insurance Requirements — Sharon Abraham, Chartered Insurance Professional

Ms. Abraham will discuss the different types of insurance that are available to protect you and your businesses from potential liability.

·       Workplace Harassment — Frances Gallop, Partner, Filion Wakely Thorup Angeletti LLP
Ms. Gallop will speak on the kinds of policies and programs a business owner should have in place regarding workplace harassment, and common pitfalls to avoid in investigating and responding to harassment complaints.

·       “Sell” is Not a Four-Letter Word — Maura Lustig, Wellness & Wealth Building Expert
A good sales conversation is a two-way exchange. It’s about relationship building, not just making a sale. Ms. Lustig will discuss how to use conversational selling to boost your success, how to improve your skills in identifying and attracting qualified prospects and converting them into customers.  

·       Six Things Every Business Should Know About Local Government — Eleanor Rath, Chief Administrative Officer & Director of Planning & Economic Development, Otonabee-South Monaghan Township

Ms. Rath will provide an overview on how best to work with your local municipality before and after you start your business. 

“The four panelists will cover a diverse range of topics, which we expect will appeal to the interests of members whether they be entrepreneurs, corporate employees, or representatives of the non-profit sector,” said Louise Racine, WBN Program Director.

The evening will begin with the WBN’s Annual General Meeting starting at 5:00 p.m. with the election of the incoming Executive and Board of Directors. This will be followed by the WBN’s trademark networking and social hour with exhibitor tables, a buffet dinner and an award presentation to the WBN Member of the Year. Members will have the chance to share positive experiences about fellow businesses and community members during Twoonie Testimonials, as well as opportunities to promote exciting events and programs with each Door Prize. The WBN’s featured panel of speakers will present at 7:30 p.m. following dinner.

Registration is open until Friday, April 29, 2016 at 12:00 noon, and costs $40.00 for guests. 

Guests may register online at