So what does Peterborough's Downtown Mean to You?

As the Examiner reports, Peterborough's BrandHealth—an advertising agency located in the heart of downtown—has launched a new campaign called "Make It Your Own Downtown" as part of its efforts to rebrand downtown Peterborough, and draw more attention (and people) to the downtown.

As well, the campaign is meant to encourage us to start thinking about what this vital area means to the fabric of the city.

Earlier concepts for BrandHealth downtown rebranding campaignWhat would you do to rebrand our downtown? Or, is it just fine as is? Give us your thoughts.

[Make it Your Own Downtown Launched; BrandHealth]

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