"Make It Your Own Downtown" Banners Going Up In Peterborough

After choosing a marketing campaign created by the local advertising agency BrandHealth (which is located downtown), the Downtown Business Improvement Association has moved to the next phase of their "rebranding" of downtown Peterborough.

Banners are being erected downtown to identify different areas and what they represent to the city.

Have you seen them? What do you think of them?

[Contributed by PtboCanada's Evan Holt]

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