#PtboSignWars T-Shirts Now Available For Order (And You Don't Have To Go To Aisle 15 To Get Them)
/It has been quite the week in Peterborough, Ontario as #PtboSignWars dominated the local social media scene and won over the hearts of the community at the same time.
The “Meet me in Aisle 15” T-shirt is a reference made by Merrett’s Home Hardware that the product sold in that aisle could ambiguously be things that could be at a party. Photo by PTBOCanada.
PTBOCanada got the ball rolling last week after posting a sign war inspired from a town in Virginia. From there, they challenged a few local businesses to fire their signs up and get the #PtboSignWars started.
Anden Kitchen & Bath, Merrett Home Hardware Building Centre and Friendly Fires were the first three Peterborough businesses to exchange shots. Five days and hundreds of fantastic witty signs later, #PtboSignWars was making headlines across the country on social media and has motivated other cities in Canada to do the same.
Pete Dalliday of Fresh Radio played a big role in the campaign, encouraging Peterborough to participate in #ptbosignwars and helping the “Kids For Lids” fundraiser that benefitted Big Brothers and Big Sisters of Peterborough.
“After 14 months of pandemic life this was exactly what the community needed,'' he said. “Reading the signs made me laugh out loud but reading the thousands of comments from viewers and listeners was perhaps my favourite part.”
