Fleming College and St. Lawrence College Seek Input Through Survey For School's Branding After Integration

As Fleming College and St. Lawrence College plan to integrate, the former invites students, employees, alumni, community members and industry partners to help shape the name, brand, and identity of the future integrated college through a new Identity Feedback Survey.

File Photo.

According to Fleming, the survey marks an important step forward in establishing a shared future for both colleges. As part of this work, the overarching integrated institution will have a new name, while the existing Fleming College and St. Lawrence College brands continue to play a role in their local communities, preserving the unique strengths and connections that make each college special.

Glenn Vollebregt, President and CEO of St. Lawrence College and Interim President and CEO of Fleming College, says that through the survey, participants can share their perspectives on the qualities that should be reflected in the new name, brand, and identity, approaches to naming the institution and what success could look like for the integrated college in the years ahead.

“Building on our ongoing series of short feedback surveys, this is another opportunity for those in our college communities to contribute input in a meaningful way,” he said. “The ideas shared will help ensure the name, identity, and brand of the integrated college reflects what our communities envision for the future.”

The input gathered will help inform future decisions during both Colleges’ integration.

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