Peterborough Mayor Jeff Leal was among those who spoke during the celebration, congratulating the Katz family and highlighting the significance of seeing local businesses continue to invest in the community.
"When you get the opportunity to be at a ribbon cutting, to see a small business expanding, providing service to a community, it certainly goes to show you beyond the news cycle, there's a lot of great things happening," said Leal.
Leal also reflected on the company's long history in Peterborough, noting that the business continues to build on the foundation established by founder Mo (Morris) Cox and his family.
"One of the great lessons that I got in politics when I entered a few decades ago is that you truly stand on the shoulders of others," he said. "So Clive and Trevor, they're standing on the shoulders of Mo Cox and his family to continue to build this business."
The mayor also pointed to customer service as one of the key reasons Brant Basics has remained a fixture in the community for more than 60 years.
"One thing we know about the history of Brant Basics is providing customer service second to none," said Leal. "That's what separates retailers from good ones and other ones that don't provide that high degree of customer service."
Representatives from the Peterborough and the Kawarthas Chamber of Commerce and MPP Dave Smith's office also attended the event, offering congratulations and recognizing the company's continued growth.